Chinese tv titans: how korean patents fuel the global battle
The global television market is undergoing a seismic shift. Chinese brands, namely TCL and Hisense, are no longer just gaining ground; they’re consistently surpassing established giants in both North American and European sales. While this surge might seem like a simple story of rising manufacturing prowess, a far more complex and lucrative battle is unfolding behind the scenes, one centered on intellectual property and a surprising twist: Korean companies are profiting handsomely from their rivals' success.
The patent fortress: samsung and lg's hidden weapon
The conventional wisdom suggests that increased sales equate to increased market power. However, the reality for TCL and Hisense is considerably more nuanced. Their rapid ascent is partially constrained by a formidable barrier – a web of patents held predominantly by South Korean firms, particularly LG Display and Samsung. These aren't just any patents; they cover crucial technologies in LCD, Mini LED, QLED, and, most significantly, OLED displays. LG Display, for instance, remains the undisputed leader in OLED technology and boasts an astonishing 70,335 patents – a staggering figure that dwarfs the competition.
Samsung, with its decades-long investment in LCD and now OLED technology, holds an even more impressive trove: 106,121 patents. Consider the privacy-enhancing display in the new Galaxy S26 Ultra, protected by over 150 patents alone. This isn’t about sheer volume; it’s about the competitive disadvantage these patents create for companies like TCL and Hisense, who essentially had to rebuild from scratch in key areas.
The crux of the matter is this: while Chinese manufacturers can dominate sales within their domestic market, exporting globally exposes them to these patent royalties. The system is elegantly, if somewhat ruthlessly, designed.

The upside for seoul: a business model built on royalties
But here's the surprising element: Korean companies aren't merely defending their turf; they're actively capitalizing on the Chinese brands' expansion. LG Display's patent revenue exceeded €57.5 million last year – a record high. Even in the LCD sector, where Chinese companies have caught up in manufacturing capacity, LG continues to generate substantial income through patent licensing. In one notable case, BOE, a major Chinese display manufacturer, conceded patent infringement against Samsung Display and agreed to pay hundreds of millions of euros in royalties.
The strategy extends beyond simply collecting royalties. Korean companies are now exploring selective patent licensing and even outright sales to Chinese firms. This allows TCL and Hisense to incorporate these technologies into their products, accelerating their global expansion—and further bolstering the royalty income of their Korean counterparts. It’s a peculiar symbiosis: the more the Chinese brands sell, the more money the Koreans make.

Micro led: the next frontier and korean dominance
The pattern repeats itself in the emerging Micro LED technology. Korean companies, backed by government support, currently hold the lion's share of patents in this arena—a staggering 42% of all global Micro LED patents, according to a recent government report. China lags behind, with 1,107 patents compared to South Korea's 2,022.
The situation echoes past industry shifts. Sony and Panasonic, once dominant players, faced similar challenges from emerging Asian manufacturers. Their responses—collaboration and, in some cases, divestiture—offer a cautionary tale for the current landscape.
While Chinese brands are undeniably disrupting the television market, the story is far more complex than a simple victory for Beijing. The Korean patent strategy represents a sophisticated and remarkably profitable adaptation to the new global order. Whether this model proves sustainable remains to be seen, but for now, Samsung and LG are quietly reaping the rewards of a battle they appear to be winning, one patent at a time.
