Digi tv users demand recording feature amid subscriber surge

Digi, Romania's rapidly growing telecom giant, is facing pressure from its own customer base. Despite boasting a substantial subscriber base – now exceeding 10.8 million in Spain as of 2025 – and a burgeoning 5G network, a key feature is missing from its popular Digi TV service: recording.

Users urge digi tv to match competitors

Users urge digi tv to match competitors' recording capabilities

The low-cost provider, which currently offers a 7 euro monthly subscription, has seen significant expansion thanks to competitive pricing. However, this success hasn’t fully translated to user satisfaction regarding the entertainment platform. While Digi TV offers over 120 channels, including recent additions from the BBC, the lack of a recording function is a persistent complaint voiced across online forums and the company’s own blog.

The core issue? Viewers are missing programs they’ve missed, unable to pause live TV, or wanting to skip advertisements. The current “Last 7 Days” (U7D) catch-up service is proving inadequate, offering a selection curated by the platform rather than a user-controlled library.

“It's not about adding more channels,” one frustrated subscriber commented on a Digi blog post. “It's about being able to actually watch the content when I have time.”

Digi insists that the U7D feature is an alternative, but users aren’t convinced. The platform's reliance on live viewing, while simplifying operations and lowering costs, is becoming a limitation. The company has highlighted the U7D function as a solution, but it falls short of meeting the demands of a modern television audience.

The desire for recording functionality echoes similar demands seen with competitors like Lowi, who recently adjusted their pricing structure. The users want more than just a price tweak; they want a feature that enhances the viewing experience. The lack of a cloud or local storage option for recorded content further frustrates users who want to watch their shows on their own terms.

The move to Android TV with 4K image quality and a reorganized app layout represents a step forward. Yet, without the ability to save and rewatch content, Digi TV risks falling behind its rivals. The current solution feels like a stopgap, not a comprehensive answer to a fundamental user need.

This isn’t just about convenience; it’s about control. Digi TV's success hinges on providing a compelling entertainment package – one that meets the expectations of increasingly discerning viewers. The company's future growth depends on addressing these concerns, or it risks losing its hard-won market share.

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