Movistar plus+ accelerates hd rollout, bloomberg next in line

Published on 09/04/2026 00:44 in entertainment • Tal Fox

Movistar Plus+ continues its aggressive push toward a fully high-definition lineup, adding ETB1 On in HD and preparing Bloomberg for a similar upgrade. The Spanish operator’s ongoing commitment to improving broadcast quality is steadily shrinking the number of standard definition (SD) channels remaining.

Etb1 on joins the hd ranks

Just days after an announcement, Movistar Plus+ integrated both ETB1 On and ETB2 On into its channel catalog on March 18th. While the initial rollout lacked HD quality, the operator swiftly rectified this, with ETB1 On now available in HD on channel 158. ETB2 On remains in SD for the moment, though an upgrade is anticipated soon.

Bloomberg

Bloomberg's hd transition on the horizon

Beyond ETB1 On, Movistar Plus+ is actively testing Bloomberg for HD broadcast. According to observations from the ADSLZone forum, the channel (currently on dial 138) is undergoing the necessary technical adjustments. This follows ongoing tests of TVG Europa HD (dial 152) since March 23rd, and TV Chile HD, which entered testing in January (dial 145). The operator is clearly prioritizing a broader shift to HD across its offerings.

The move to HD isn't just about picture quality; it signals a broader strategic realignment for Movistar Plus+, aiming to enhance the viewing experience and compete effectively in an increasingly demanding market.

It's worth noting that the timeframe for these channel upgrades remains fluid. While some transitions occur quickly, others can extend over weeks or even months, depending on the complexity of the technical implementation. Consumers should expect ongoing adjustments to the channel lineup as Movistar Plus+ continues its HD migration.

The rapid-fire additions of HD channels—including bolstering regional content with ETB1 On—suggest Movistar is responding directly to consumer demand for sharper visuals and a more premium viewing experience. The Bloomberg addition further reinforces this, bringing a higher-quality financial news stream to subscribers.